HEMP TAKES TO THE CATWALK AT LONDON FASHION WEEK 2018



Hempiness’ Eco Tex Canvas fabric featured in photographer Rankin’s Portrait Positive series and Steven Tai’s presentation at London Fashion Week on 16th September.

Steven dressed his models in hemp fabric, as part of a wider campaign to assist UK charity Changing Faces – a leading charity for 1.3 million children, young people and adults in the UK with medical conditions, marks or scars that make them look different.




The campaign ‘Portrait Positive’ seeks to break the ‘beauty’ status quo; to challenge beauty stereotypes and it featured 16 women with visible facial and bodily differences.

Renowned portrait photographer Rankin also joined the campaign. He photographed the models dressed in Eco Tex Canvas by Steven Tai, and the images have been collated into a book ‘Portrait Positive, from which proceeds will go to the Changing Faces charity to assist in their work.  The book, which launched on 25thSeptember, is available online and in select stores, boutique and art spaces across the UK.




Photographer Rankin said, “Living with a visible difference you are literally judged by your appearance and compared to what I think is a fake idea of what it is to be beautiful or even ‘normal’. The only way to shift this perception is to talk about it and face it head on. Our amazing subjects are dealing with these issues with grace, dignity and strength. It was an absolute honour to work with them and try to create a discussion around what it is to be beautiful. To me they are all unique.”

To follow coverage of the story, see here

To view the HENIM™ range of Fabrics and collection, see here

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